Citroën India will open bookings for its third model, the C3 Aircross SUV, this month. In this comprehensive interview, Saurabh Vatsa, Brand Head, Citroën India, talks about the ‘high stakes’ bet with the new model, plans to enhance market presence while also ensuring dealership sustainability, the big bet on the EV segment to help the OEM be a significant player, and what Citroën India’s next model will be like.
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