Benelux electric motorbike sales have been tough this year – you know the numbers better than I do. Dealer floor traffic isn’t converting the way it used to, and that’s not a brand problem, it’s a market problem.
EV Experience 2026 at Circuit Zandvoort (24–26 September) is set up to fix exactly that. This year, on-site sales are officially permitted – meaning THE PACK Plaza isn’t just a brand-awareness booth anymore, it’s a direct sales activation: get riders on the bike, close the deal, same weekend.
Here’s what the ‘Sales Activation’ package looks like:
- A THE PACK Plaza access at Circuit Zandvoort, in front of a highly qualified e-mobility audience
- Option: a pre-event ‘Test Review’ or ‘Branded Content’ piece on THE PACK, published 2–3 weeks out, built specifically around your on-site EV Experience offer (Prices conform our MediaPack)
- Social promotion in the run-up to the event, driving your brand’s specific deal to our audience before they even arrive
- Room for you to set your own on-site pricing or special promotion
Guy Salens – THE PACK: “Given where the market is right now, I think this is one of the more direct ways to turn interest into actual units sold before the year is out. Interested? Let’s talk about your campaign > hello@motorguy.eu
For your agenda:
EV Experience – 7th Edition
THE PACK Plaza
24-25-26 September 2026
Circuit Zandvoort
Netherlands
Tickets visitors >
Like to know more about EV Experience? Please, download this English language PDF.
